Cookie policy
Last updated: 2 May 2026
This cookie policy explains how 24hour Solutions B.V. (trading as 24hour-AR) uses cookies and similar technologies on https://www.24hour-ar.com.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, remember your preferences, analyse website usage and, where permitted, support marketing and advertising activities.
Under applicable data protection and privacy law, consent is generally required for non-essential cookies. Essential cookies that are strictly necessary for the website to function do not require consent, but we explain what they do and why they are necessary below.
How we use cookies
We use cookies and similar technologies to:
- Ensure the website functions properly.
- Remember your cookie preferences.
- Protect forms and website functionality against spam, abuse and automated traffic.
- Understand how visitors use the website.
- Measure campaign and advertising performance.
- Support marketing and retargeting activities, where you have given consent.
Cookie categories
We use the following categories of cookies:
Strictly necessary cookies
These cookies are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as setting your privacy preferences or filling in forms. These cookies do not require your consent.
Analytical cookies
Analytical cookies collect data to help us understand how visitors interact with our website. This data enables us to improve our website and services by analysing and reporting visitor activity. We use these cookies only with your consent.
Marketing and advertising cookies
Marketing cookies are used to track visitors across websites. These cookies allow us to display advertisements that are more relevant to you and your interests. They may be set through our website by our advertising partners. They do not directly store personal information but are based on uniquely identifying your browser and internet device. We use these cookies only with your consent.
Cookies we use
Below is a detailed table of all cookies used on our website, grouped by category.
Strictly necessary cookies
| Name | Set by | Expires after | Purpose |
|---|---|---|---|
| cl_consent | CookieLegit | 6 months | Stores whether you have already made a cookie choice, so the consent banner is not shown again on repeat visits. |
| cl_cus | CookieLegit | 6 months | Stores your granular cookie preferences, including which categories have been accepted or rejected. |
| cl_essential | CookieLegit | 6 months | Stores your preference for essential cookies. |
| cl_tracking | CookieLegit | 6 months | Stores your preference for analytics or tracking cookies. |
| cl_marketing | CookieLegit | 6 months | Stores your preference for marketing cookies. |
| _cf_bm | Cloudflare | 30 minutes | Protects the website against bots and automated abuse. Set by Cloudflare on behalf of HubSpot. |
| _cfuvid | Cloudflare | Session | Helps distinguish visitors sharing the same IP address for security and rate-limiting purposes. Set on hubspot.com and hsforms.net domains. |
Analytical cookies
| Name | Set by | Expires after | Purpose |
|---|---|---|---|
| _ga | Google Analytics | 2 years | Distinguishes users for analytics reporting. |
| ga* | Google Analytics | 2 years | Persists session state for GA4 and is used to store and count page views. |
| __hstc | HubSpot | 6 months | Main HubSpot visitor tracking cookie. Contains the domain, initial timestamp, last visit timestamp, current timestamp and session number. |
| hubspotutk | HubSpot | 6 months | Identifies a visitor and helps deduplicate contacts when forms are submitted. |
| __hssc | HubSpot | 30 minutes | Tracks sessions and increments session numbers. |
| __hssrc | HubSpot | Session | Detects whether the browser has been restarted to calculate session duration accurately. |
Marketing and advertising cookies
| Name | Set by | Expires after | Purpose |
|---|---|---|---|
| _gcl_au | Google Ads | 3 months | Helps measure advertising effectiveness and conversions. |
| __adroll | AdRoll | 1 year | Supports advertising, retargeting and campaign measurement. |
| __adroll_fpc | AdRoll | 1 year | Supports AdRoll first-party advertising and attribution. |
| __adroll_shared | AdRoll | 1 year | Supports shared advertising and attribution across AdRoll partners. |
| __ar_v4 | Google (DoubleClick) | 1 year | Supports conversion tracking and targeted advertising. |
| bcookie | 1 year | LinkedIn browser ID cookie, used to identify the browser for LinkedIn marketing features. | |
| li_gc | 6 months | Stores consent preferences for LinkedIn-related cookies. | |
| lidc | 24 hours | Supports platform routing and service performance for LinkedIn. | |
| test_cookie | Google (DoubleClick) | 15 minutes | Checks whether the browser supports cookies. |
| receive-cookie-deprecation | 6 months | Supports compatibility and functionality testing related to third-party cookie deprecation. | |
| TapAd_3WAY_SYNCS | Tapad | 2 months | Supports advertising sync and audience matching across devices. |
| TapAd_DID | Tapad | 2 months | Stores a unique device ID for cross-device advertising targeting. |
| TapAd_TS | Tapad | 2 months | Stores a timestamp for Tapad device and timing functions. |
Managing your cookie preferences
You can manage your cookie preferences in several ways:
On our website: Click the “Cookie preference” link in the footer of any page to update your consent choices at any time.
In your browser: Most browsers allow you to view, delete and block cookies. Please note that disabling cookies may affect the functionality of the website, and you may need to manually adjust some preferences each time you visit. For detailed instructions, please refer to the guides for your browser:
Opt out of targeted advertising: You can opt out of interest-based advertising through the European Interactive Digital Advertising Alliance (EDAA) or the Digital Advertising Alliance.
Third-party cookies
Some cookies on our website are set by third parties. These third parties may process data in accordance with their own privacy and cookie policies. We recommend you review their policies:
- Google: https://policies.google.com/privacy
- HubSpot: https://legal.hubspot.com/privacy-policy
- Cloudflare: https://www.cloudflare.com/privacypolicy/
- LinkedIn: https://www.linkedin.com/legal/privacy-policy
- AdRoll (NextRoll): https://www.nextroll.com/privacy
- Tapad: https://www.tapad.com/privacy-policy
Changes to this cookie policy
We may update this cookie policy from time to time to reflect changes in the cookies we use, our service providers or legal requirements. Any updates will be published on this page together with the revised “Last updated” date.
Contact us
If you have any questions about our use of cookies, please contact us:
24hour Solutions B.V. Van Nelleweg 1, 3044 BC Rotterdam, The Netherlands
Email: info@24hour-ar.com
Phone: +31 (0)10 321 21 16